In 2010, IDC said that Symbian had 40.1 percent of the market, and would gracefully degrade to 32.9 percent in 2014.The most striking change involves Symbian: To get a clearer sense of how IDC’s smartphone projections have shifted, I cobbled together an infographic showing the company’s stated market-share percentages for 2010, 20, and its projected percentages for 2014 (made in 2010), 2015 (made in 2011) and 2016 (made in 2012). All of which leaves me deeply skeptical about the whole exercise. Its 2016 projections are sharply different from the ones it made in 20, which were a far cry from its 2010 projections for 2014. Judging from the past couple of years, the business is already changing in ways that IDC failed to anticipate. IDC makes its estimates on an ongoing basis we always know its breakdown of current smartphone share and its forecast for four years from now.
Smartphones os market share 2014 android#
The new data–which says that Android and iOS will go into decline while BlackBerry flatlines and Windows Phone booms - is getting lots of coverage, all of which treats it respectfully.īut when I read IDC’s projections, my instinctive response is the same as it always is when a research company makes these forecasts: How the heck would it know what’s going to happen to smartphones? How could anyone? Please add us to your whitelist to enable the website to function properly.Follow firm IDC has released its latest estimates of current market share for major smartphone operating systems, and its forecast for what the business will look like in 2016. Some links in the article may not be viewable as you are using an AdBlocker. Do our readers see Microsoft turning things around? Let us know below. Microsoft’s struggle in 2015 will simply be to retain its current market share. If there is one silver lining to the report, it is that the total of the 20 Windows Phone shipments, which as 2 years of shipments is a good proxy for the installed base for the OS, totals to 74.6 million handsets, which is certainly a considerable number, and hopefully enough to keep devs interested.
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Microsoft still lacks multiple major hardware partners to build its phones, while Microsoft’s retail presence in important countries like China remains tiny." Microsoft’s Windows platform dominates PCs, but it continues to struggle in smartphones. Woody Oh, Director at Strategy Analytics, added, "Microsoft shipped 38.8 million smartphones for a relatively niche 3 percent market share worldwide in 2014.
Smartphones os market share 2014 plus#
The new iPhone 6 and 6 Plus models have recently re-energized Apple’s growth and their bigger-screen designs have swiftly gained traction among wealthy consumers." Apple iOS shipped 192.7 million smartphones worldwide in 2014, capturing 15 percent share. Android accounted for a huge 81 percent share of all smartphones shipped globally in 2014, and Apple iOS remains its only serious threat for now. Android has become the first ever smartphone operating system to ship more than 1 billion units in a single year. Neil Mawston, Executive Director at Strategy Analytics, added, "Android shipped 1.0 billion smartphones worldwide in 2014, rising from 0.8 billion units in 2013. Emerging markets, such as China and Indonesia, drove the industry’s growth last year and they will continue to do so through 2015." Linda Sui, Director at Strategy Analytics, said, "Global smartphone shipments grew 30 percent annually from 1.0 billion units in 2013 to a record 1.3 billion in 2014. In total more than 1283 billion smartphones were shipped, with more than a billion of those devices running Android.
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This gives Microsoft a 3% market share in Q4 2014 and also for the whole year, down from 3.3% in Q4 2013. Strategy Analytics has awarded Microsoft 11.3 million Windows Phones shipped in Q4 2014, for a total of 38.8 million handsets shipped for 2014.